“First, you must understand how culture defines the identity of the Hispanic person. If you don’t understand their cultural characteristics, then you will not understand how Hispanics are wired to think and why they purchase and remain loyal to certain brands.

In many respects, not getting to know them … creates new tension points and widens the gap between Hispanic consumers and businesses from all industries across the country. “

– FORBES MAGAZINE

IS YOUR AGENCY OR ORGANIZATION STRUGGLING WITH:

  • Developing a strategic Hispanic outreach plan
  • Understanding the Immigrant and 1st generation Hispanic culture
  • Recruiting Hispanic applicants
  • Exploding gang recruitment for Hispanics and understanding the underlying reasons
  • Avoiding lawsuits due to lack of cultural competency training
  • Controlling the situation when an officer is confronted with a Spanish speaking civilian
  • Bridging the Gap between your agency and the Hispanic community

OUR SOLUTION

  • Schedule specialized, in-depth training for your service team or agency.
  • Use the knowledge and the tools provided to create greater cultural competency for your organization or company.
  • Effectively increase officer and civilian safety for law enforcement agencies and boost crime reporting, by building crime prevention relationships with the Hispanic community.
  • Experience the added benefit of building strong relational bridges with this emerging market and growing demographic population.

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